What’s On Board
A guide to what is on locally, where software does the reading and checking an editor would otherwise do by hand.
The problem
Local event listings are scattered across venue sites, council pages and social posts, and the sites that gather them up are often out of date. A listing that sends someone to a cancelled show costs more trust than it earns. We wanted a guide that only shows an event once it has been checked against the page it came from.
Constraints
No hand-keyed listings, because the guide covers England county by county. No data we are not allowed to republish: places come from openly licensed sources, and commercial ticketing feeds are not used without written permission. Automated reading can misread a date, so nothing is trusted without a check. And the whole service runs on a single server.
The live home page at whatsonboard.uk.
Architecture
- Public sources
- Read and extract
- Automated checks
- Publish or review
A weekly engine works through a list of public sources and reads the details of each event. Every item then goes through automated checks against the page it came from, covering dates, duplicates and whether it is a real, public, local event. Only items that pass are published; anything uncertain goes to a person for review.
What we built
Town and county guides with a map-first interface, a directory of local places, labelled advertising with online payments, a portal where businesses manage their own listings, and a simple way to ask for a listing to be removed that is honoured across the whole site. Visitor measurement respects privacy, each release is tested before it goes live, and the data is backed up off the server.
Outcome
Live at whatsonboard.uk, released in small versioned steps. The rule that matters most has held throughout: nothing automated has the last word on a date without a check.